Why is it important to promote the benefits of products to the client in a beauty salon?list 5 reasons?

why is it important to promote the benefits of products to the client in a beauty salon?list 5 reasons

can anyone help with this please?

Product kickbacks, Increased sales revenue. That is all I can think of because I usually tune out when they are trying to sell me all the gunk.

when the clientele are able to see specific results of using a product they are more likely to try it,

it could increase number of walk in clientele

which would increase product sales

raising the amount of commission , or kickback from sales.

bring in product specific customers

increases paid advertising

increases overall revenue

Also, people tend to trust someone who is honest and with visual proof of the quality's of a product it seems that stylist knows what they are talking about and gives good advise (which many people look for in a stylist. after all, beauty advise is the most sensitive you can give to somebody.) (except for maybe relationship advise.)

oh and often stylists will use sample products which cuts personal hygiene costs down ,saving money to spend on more products....and it ..

gives stylists opportunities to test different products